Anheuser-Busch InBev’s Fourth World Environment Day Celebration Back to news

1st June 2012


Western-European initiative raises awareness of reducing CO2 emissions 



United Kingdom – May 31st, 2012. Beer brewer Anheuser-Busch InBev is celebrating World Environment Day (WED), across its global operations. The company’s annual WED celebration, now in its fourth year, is a key rallying point in its commitment to reduce its impact on the environment, a core pillar of its dream to be the Best Beer Company in a Better World.

In Western Europe, employees have focused on reducing CO2 emissions by participating in a programme to learn about the optimum tyre pressure required on vehicles and receive eco-friendly driving guidelines. As AB InBev has sizeable logistic operations throughout Western Europe, these seemingly small measures add up to a significant decrease in fuel consumption and a reduction of thousands of tons of C02 emission per year.

In the UK, AB InBev partnered with a national car maintenance company to offer free tyre checks to all employees to ensure tyre pressures are optimized and are road-safe. Checks took place at AB InBev locations in Luton, Samlesbury, Magor, Mortlake, Gloucester and Tinsley. In addition 1400 tyre pressure indicators were distributed to employees across allUKsites as a reminder to drive eco-wise.

“As our industry depends on natural resources, environmental sustainability is key for AB InBev,” says Inge Plochaet, AB InBevUKpresident. “Globally, we’ve set ourselves ambitious targets to reduce our energy usage and CO2 emission by 10% over a 3 year period.

“It’s our everyday business to work towards reaching those targets, using both technological solutions and the help of our employees to optimise processes. Additionally, we’ve chosen this year’s World Environmental Day theme to focus on CO2 emission reduction in our logistic operations with a program to ensure we have properly inflated tyres on our vehicles and provide employees with guidance to improve eco-friendly driving.

“These seemingly small measures can have an important impact on fuel saving and CO2 emission, considering inWestern Europealone we have thousands of vehicles on the road everyday. We use trucks to transport raw materials and finished goods, vans to support our business and customers, as well as our employees daily transport to work. All together, they drive approximately 144 million kilometers a year – that’s 187 times the distance from the earth to the moon and back. With these measures we can save thousands of tons CO2 emission per year.”

“Reducing our impact on the environment means never being entirely satisfied with our efforts. World Environment Day helps generate great momentum for our internal efforts and our work in communities,” said Carlos Brito, CEO of AB InBev.

“The activities we participate in emphasize our increasingly efficient use of resources, which is essential to the continued, sustainable growth of our business around the world.”


In 2011, AB InBev’s global celebration of WED involved the participation of more than 60,000 employees resulting in 700 facility and community environmental projects in 21 countries.


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About Anheuser-Busch InBev

Anheuser-Busch InBev is a publicly traded company (Euronext: ABI) based in Leuven, Belgium, with an American Depositary Receipt secondary listing on the New York Stock Exchange (NYSE: BUD). It is the leading global brewer and one of the world’s top five consumer products companies. Beer, the original social network, has been bringing people together for thousands of years and our portfolio of well over 200 beer brands continues to forge strong connections with consumers. We invest the majority of our brand-building resources on our Focus Brands – those with the greatest growth potential such as global brands Budweiser®, Stella Artois® and Beck’s®, alongside Leffe®, Hoegaarden®, Bud Light®, Skol®, Brahma®, Antarctica®, Quilmes®, Michelob Ultra®, Harbin®, Sedrin®, Klinskoye®, Sibirskaya Korona®, Chernigivske®, Hasseröder® and Jupiler®. In addition, the company owns a 50 percent equity interest in the operating subsidiary of Grupo Modelo, Mexico’s leading brewer and owner of the global Corona® brand. AB InBev’s dedication to heritage and quality originates from a brewing tradition dating back to 1366 and the pioneering spirit of the Anheuser & Co brewery, with origins in St. Louis, USAsince 1852. Geographically diversified with a balanced exposure to developed and developing markets, AB InBev leverages the collective strengths of its approximately 116,000 employees based in operations in 23 countries worldwide. In 2011, AB InBev realized 39.0 billion US dollar revenue. The company strives to be the Best Beer Company in a Better World. For more information, please visit:

AB InBev UK Ltd is the trading subsidiary of Anheuser-Busch InBev in the UK.  For more information

About Better World

Through our commitment to be the Best Beer Company in a Better World, Anheuser-Busch InBev is the beer industry leader in social responsibility initiatives, ranking as the No. 1 brewer in social responsibility in FORTUNE Magazine’s “World’s Most Admired” beverage companies’ list.  Our Better World efforts focus on three pillars: promoting responsible drinking; protecting the environment; and giving back to the communities in which we live and work. Around the world, we develop and implement social responsibility programs and campaigns in partnership with parents, government officials, community organizations, retailers and others.  From promoting responsible drinking messages on some of the world’s most watched television programming, to turning coconut husks into renewable energy to fuel our breweries,to volunteering in the community, Anheuser-Busch InBev and its employees are committed to making a difference.

For more information about Anheuser-Busch InBev and Better World, please visit: or


Anheuser-Busch InBev Contacts:

 Sara Conyers

01582 397072

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