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The Magic of The FA Cup Back to news

6th August 2012

– The Magic of The FA Cup – 

Ex-internationals return to action at Wembley FC to make broadcasting history 

A host of former football internationals including Ray Parlour, Martin Keown, Graeme Le Saux, Claudio Caniggia and Brian McBride return to the game this weekend, stepping out for Combined Counties Premier Division side Wembley FC in their Extra Preliminary Round FA Cup tie against Langford FC.

While a record gate is expected this Saturday at the newly refurbished Vale Farm ground, the game also marks a moment in broadcasting history: it will be the first time an Extra Preliminary FA Cup tie has been shown on live TV. The match will also be ‘simulcast’ – airing live in the UK on ESPN and simultaneously streamed to fans around the globe via Budweiser’s Facebook page and www.BudUnited.com.

The match sees former England boss and Wembley FC Technical Advisor Terry Venables take his place in the dugout, rallying the legends out of retirement for another shot at playing in the most famous domestic cup competition in the world.

Terry Venables, Wembley FC Technical Advisor, comments:

“The FA Cup holds some very special memories for me, from my time as both a player and a manager. The new boys coming in have a wealth of experience at the very highest level and people like Ray Parlour have the FA Cup winner medals to prove it. That can only help the lads here and shine a light on the importance of grassroots football here in the UK and around the world.”

Jason Warner, Global Vice President, Budweiser, comments:

“Last season’s FA Cup was one of the most nail-biting and exciting to date, and it’s something we all want to see again. Broadcasting the game live on ESPN is a first for a tie at this stage of the competition, and in conjunction with the live stream online will bring the magic of the FA Cup closer to passionate football fans across the globe.”

Brian Gumm, Chairman of Wembley FC, comments:

“We know the local community of Wembley has been hotly anticipating this tie since the draw was made and we announced the legends eligibility at a press conference back in June.  We’re looking forward to our fans turning up on Saturday to share what will be a brilliant moment in this club’s history.”

The progress of Wembley FC in this season’s FA Cup is to be shown as part of a documentary series to be broadcast on ESPN from 16 August 2012 at 10pm. The eight part series entitled ‘Dream.On. The Journey of Wembley FC’ chronicles the life of grassroots football in the UK, looking at the non-league side and the signing of a number of household names within the squad and staff.

Tune into ESPN, www.facebook.com/budweiseruk or www.BudUnited.com from 12.30pm GMT on 11 August to watch the game live, with kick off at 12.45pm

To stay in touch with Wembley FC and their progress with Budweiser visit http://www.wembleyfc.co.uk  and follow them on Twitter @WembleyFC

 

For more information on The FA Cup with Budweiser visit www.facebook.com/budweiseruk

http://youtube.budweiser.co.uk

www.BudUnited.com

 

– Ends –

For more information:
budweiser@mischiefpr.com
+44 (0) 20 3128 6660

**Fans must be of legal drinking age to view**

 

About Budweiser & Football
Budweiser and its parent company Anheuser-Busch InBev (AB InBev) has  a vast heritage in football including partnerships with the FIFA World Cup, the Copa América, a number of local leagues,  tournaments across the world and, of course, The FA Cup.

About Wembley FC
Wembley FC was formed in 1946 and is part of the Combined Counties League playing their home games at Vale Farm – famously the training ground of England’s 1966 World Cup winning team.

About Anheuser-Busch InBev
Anheuser-Busch InBev is a publicly traded company (Euronext: ABI) based in Leuven, Belgium, with an American Depositary Receipt secondary listing on the New York Stock Exchange (NYSE: BUD). It is the leading global brewer and one of the world’s top five consumer products companies. Beer, the original social network, has been bringing people together for thousands of years and our portfolio of well over 200 beer brands continues to forge strong connections with consumers. We invest the majority of our brand-building resources on our Focus Brands – those with the greatest growth potential such as global brands Budweiser®, Stella Artois® and Beck’s®, alongside Leffe®, Hoegaarden®, Bud Light®, Skol®, Brahma®, Antarctica®, Quilmes®, Michelob Ultra®, Harbin®, Sedrin®, Klinskoye®, Sibirskaya Korona®, Chernigivske®, Hasseröder® and Jupiler®. In addition, the company owns a 50 percent equity interest in the operating subsidiary of Grupo Modelo, Mexico’s leading brewer and owner of the global Corona® brand. AB InBev’s dedication to heritage and quality originates from the Den Hoorn brewery in Leuven, Belgium dating back to 1366 and the pioneering spirit of the Anheuser & Co brewery, with origins in St. Louis, USA since 1852. Geographically diversified with a balanced exposure to developed and developing markets, AB InBev leverages the collective strengths of its approximately 116,000 employees based in operations in 23 countries worldwide. In 2011, AB InBev realized 39.0 billion US dollar revenue. The company strives to be the Best Beer Company in a Better World. For more information, please visit: www.ab-inbev.com.

About ESPN
ESPN, Inc. is the world’s leading multinational, multimedia sports entertainment company featuring a portfolio of over 50 multimedia sports assets. ESPN International has grown to include ownership — in whole or in part — of 48 television networks outside of the United States, as well as a variety of brand extension businesses, which allow ESPN to reach fans in 200 countries and territories.

In the UK, ESPN now includes a portfolio of television and digital brands including ESPN, ESPN HD, ESPN Classic, ESPN America and ESPN America HD, ESPN.co.uk, ESPNCricinfo.com, ESPNSoccernet.com, ESPNScrum.com, ESPNF1.com, ESPN Goals and ESPN Player (broadband).

ESPN and ESPN HD feature exclusive live coverage of the Barclays Premier League, the FA Cup, Aviva Premiership Rugby, Clydesdale Bank Premier League, UEFA Europa League, Italian Serie A, German Bundesliga, UFC, French Top 14 Rugby, NBA, NFL and much more.

ESPN America and ESPN America HD, the only European networks devoted exclusively to the best in North American sport,  features coverage of the NFL, NHL, MLB and NCAA Football and Basketball across Europe, available to 19 million homes in more than 40 countries.

ESPN Classic, dedicated to celebrating the moments and memories that make sport great, now has five uniquely programmed network feeds (UK, French, Italian, pan-European, African and Middle Eastern) available in more than 40 countries and reaching more than 22 million homes.

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